Before a single drawing is issued or a rupee, dirham or dollar is committed, the numbers have to hold. Our development advisory practice tests whether a hospitality asset should be built at all — and on what terms it earns.
Hosprophets is an independent hospitality development advisory firm. We are not a hotel operator and not a brokerage, which means our development advice carries no downstream commission, no management contract to protect and no listing to win. That independence is the whole point: an owner needs a view that is willing to say the project does not work in its current form.
Development advisory sits at the front of the asset lifecycle. It converts a site, a budget and an ambition into a tested investment case — one that a lender, a partner or an investment committee can interrogate line by line. Where the case is strong, it becomes the brief that every later decision is measured against. Where it is weak, the cost of learning that is a study rather than a building.
A structured assessment of whether the proposed asset works on its site, in its market and against its cost base. We examine location and access, catchment characteristics, seasonality, regulatory and land constraints, and the realistic operating profile the asset can sustain. The output is a clear position on viability, the conditions that viability depends on, and the scenarios under which it breaks.
Markets rarely lack demand in the abstract; they lack the right supply at the right price point. We map existing and pipeline inventory against the segments a destination actually draws — leisure, corporate, transient, group, wedding and MICE — to identify where the gap sits. That gap, not a generic room count, is what defines the product.
A disciplined read of the competitive set: positioning, product, facility mix, rate strategy, distribution and where each competitor is structurally vulnerable. Benchmarking establishes what a new or repositioned asset must beat, and equally important, what it should not try to imitate.
We build the operating and investment model that carries the project — revenue build by segment, departmental and undistributed costs, capital phasing, and returns expressed as IRR, ROI and payback. Sensitivities are run on the variables that actually move the outcome: rate, occupancy, ramp-up period, cost overrun and exit assumption.
Site inspection, market data collection, stakeholder interviews and a review of the constraints the project has to live inside.
Translating the demand gap into a positioning, a facility mix and a target segment mix the market will actually pay for.
Testing that concept against cost, phasing and capital structure, and refining it until the returns are defensible.
Aligning the launch case with the model, so the asset opens against the demand it was underwritten on.
Revisiting the original assumptions once the asset trades, and closing the gap between forecast and performance.
The five-phase roadmap runs across every Hosprophets mandate. See the full process →
The discipline of a feasibility study is consistent worldwide; the inputs are not. Seasonality, source-market mix, land and licensing regimes, construction cost bases, labour markets and financing structures differ sharply between a Southeast Asian resort island, a Gulf urban market, a European heritage conversion and an emerging leisure corridor. We work with owners across these contexts and build each model on locally sourced assumptions rather than transplanted benchmarks. Wherever the site sits, the test is the same: does the asset earn its cost of capital, and under which conditions does it stop doing so?
A first conversation costs nothing and usually clarifies more than a proposal does. Tell us about the asset, the site or the problem, and we will tell you plainly whether we can help.
